Video as a Service · VaaS

Your retainer handles the big ideas.
Who's handling the work?

The product video. The dealer reel. The testimonial.
They've been on the list for weeks.

The Reel Deal is India's first prepaid video service — a SaaS-style pack for professional brand video. Pick a pack, drop a brief, receive your video in days. No RFQs. No procurement loops. No surprises.

1–10d
Brief to delivery
1PO
Unlimited briefs
₹65K
Per video, annual
15+
Years behind it
The Packs

Pick what you need.
Brief it today.

Four tracks. Seven packs. Every price per video, locked at purchase. Ex-GST.

Track A
🤖 AI Studio — Pure AI, no shoots
3–10 days per video
📦
Product Explainer Pack
AI-generated product demo and education videos. For websites, sales teams, and channel partners.
2 videos · 1 month₹1.25L each
9 videos · 3 months₹1L each
24 videos · 6 months₹75K each
48 videos · annual₹65K each
3–5 working days per video · 20% unused roll over
Rack rate ₹3L/video. Save up to 78% at annual tier.
🎉
Festival Film Pack
High-craft, brand-integrated seasonal films. Scripted storytelling, premium AI visuals.
1 film₹3L
6 films₹1.5L each
10+ films₹1L each
5–7 working days per film
Rack rate ₹6L/film. Never miss a festival window again.
🎯
Brand Ad
Cinematic 30-sec ads for cinema, OTT, and digital. Realistic settings, high-production AI visuals.
1 ad₹6L
3 ads₹4.5L each
5+ ads₹3L each
7–10 working days per ad · 6/15/30-sec cuts included
Track B
🎤 Talking Head Shoot — Presenter on location, AI B-rolls in post
5–7 days after shoot
📚
L&D Reel Pack
Training reels for dealers, distributors, field force. Presenter shot on location — AI B-rolls support the message. Strict 90-second format.
1 reel₹90K
6 reels₹75K each
12 reels₹50K each
20+ reels₹35K each
5–7 working days after shoot
Voice of Customer Pack
On-location customer testimonials. Real person, real story. AI B-rolls for production quality. 90–120-sec hero + 30-sec social cut.
1 testimonial₹90K
6 testimonials₹75K each
12 testimonials₹50K each
20+ testimonials₹35K each
5–7 working days after shoot
Track C
🏭 On-Location — Full shoot + AI enhancement
7–10 days after shoot
🏢
Walkthrough Video
Cinematic location film — real estate, factories, campuses, showrooms, hospitality. Full shoot with AI-enhanced visuals.
1 video₹6L
3 videos₹4.5L each
5+ videos₹3L each
7–10 working days after shoot
Track D
🚀 Launch Combo — Everything your product launch needs
Best value · save ~25%
BEST VALUE
🚀
Product Launch Pack
Brand Ad + Product Explainer + FAQ Video. Everything to take a product to market in one integrated pack.
Brand Ad (30-sec, AI cinematic)Included
Product Explainer VideoIncluded
FAQ VideoIncluded
Pack Price₹9L
7–10 working days · vs ₹12L+ individually · save ~25%

How It Works

Three steps. And a process
that makes the speed possible.

Most brands are surprised by how fast it moves. The brief-to-delivery timeline only works because of how disciplined our process is — and that discipline protects your quality too.

STEP 01
📦
Pick your pack
Rate locked at purchase. No re-quotes — ever. One PO covers all your briefs.
One-time purchase
STEP 02
📝
Drop your brief
Standard brief form. No calls, no RFQs, no scope documents. Most clients brief within 48 hours of signing up.
No procurement loops
STEP 03
🎬
Receive your video
In 1–10 working days. Two rounds of feedback, stage approvals, then it's done. Clean and fast, every time.
1–10 working days
⚡ The Process Promise — how speed and quality coexist
Speed at this level only works with discipline. Here's exactly how every brief runs — no exceptions.
1
Brief & script sign-off
We present the script and concept direction first. You review and approve before any production begins. Changes only at this stage.
2
Production & first cut
Once the brief is approved, we produce. You get one round of consolidated feedback on the first cut. No piecemeal comments.
3
Final delivery — locked
Final cut delivered after round two. Once approved, the video is locked. No revisions post sign-off. This is what keeps delivery at days, not weeks.

Two feedback rounds. Stage approvals. No changes after sign-off. This is the only model that works at this speed — and it produces better work, because both sides stay focused.


Why It's Different

Video as a Service.
Not a studio. Not a retainer.

Think of it like a SaaS subscription — but for professional video. Rate locked upfront. Brief anytime. Delivery guaranteed. The execution layer your retainer was never designed to be.

Agency / Retainer
Buys your agency's time
New quote every time you need a video
4–6 weeks brief to delivery
Fresh procurement loop each time
Great for campaigns. Slow for execution.
Costs shift as scope shifts
The Reel Deal · VaaS
Buys you defined output
Rate locked at pack purchase — forever
1–10 working days, every single brief
One PO. Unlimited briefs. No loops.
Built for execution. At pace. Every time.
Price locked upfront. Zero surprises.

There are to-do lists.
There are must-do lists.
And then, there are

Bucketlists.

The third kind is usually the most unsettling of them all.

It doesn't stare at you all day long. Rather, lingers at the back of your head. You know it's not on fire. But it was born out of the fire raging in your belly. The fire to do something ambitious. Something that carries a sense of purpose for you. Something that might just change the game, inside out.

So whether it's a cute little DM, an artsy installation, a gutsy digital film, or even a complete revamp of the marketing strategy — our promise is to co-create and make it happen, no matter what.

Because in the end, the third kind of list is the list that really matters.

the bucketlist  ·  Whatever it takes.
About

15 years of doing this
the hard way.
Now the fast way.

The Bucketlist is an IIM alumni-run integrated marketing and content agency with over 15 years of production experience — brand films, ads, testimonials, animation, and L&D content — for India's most recognised names.

We've built campaigns for Asian Paints, Crompton, Godrej, Deloitte, Aditya Birla Group, Tata Motors, Ashok Leyland, Lodha and Red Bull.

The Reel Deal is the product we built from 15 years of doing this at scale — so any brand team can access the same craft at content-calendar speed.

15+
Years of production experience
500+
Videos delivered
50+
Brand clients served
IIM
Alumni-run. Kozhikode, batch of 2007.
Trusted by India's leading brands
Sample Work

Work across brands.
Across formats.

AI-generated, shoot-based and hybrid — for brands that brief fast and expect delivery faster.

Brand Ad · AI
Brand Ad
Campaign Film
Crompton Lights
Brand Ad
Brand Ad
Mother's Day Campaign
Fortune Foods
Festival Film
Festival Film
Onam Campaign
Asian Paints
Festival Film
Festival Film
Diwali Wali Selfie
Asian Paints
L&D
L&D · Smart Bites
Product Training Series
Birla Opus
Voice of Customer
Voice of Customer
Testimonial Film
Godrej
Walkthrough
Walkthrough
Property Walkthrough
Flip Spaces
Brand Film
Brand Film
Rebrand Launch
Asian Paints (Fiji)
Product Ad
Digital Ad
Apcolite Emulsion
Asian Paints
Animation
Animation · Product
Animated Product Film
Aditya Birla Group
L&D
L&D · Product Education
Product Education Series
ACC Cement
Brand Film
Brand Film
Environment Day
ACC Limited

Brief your
first video.

Tell us what you need. We'll come back with a recommended pack and next steps — within one business day.

Most clients brief their first video within 48 hours of signing up.

✓ Brief received. We'll be in touch within one business day.